Bulldog Social Media Campaigns
When used optimally, social media gives the small business owner an excellent opportunity to stay in front of its best customers. This allows them to promote and refer your business in real time. Remember the acronym TOMA? (Top Of Mind Awareness) Social Media keeps you top of mind with current and potential new clients.
What are three things you don't leave home without? Car keys, purse/wallet and mobile phone.. The great opprotunity with social media is that it lends itself so well to the mobile platform. You can capture your customers wherever they may be. We'd love the chance to show you how Bulldog Social Media Marketing can maximize your business social media needs.
Take a longer look at this phenomena of social media. Do you find yourself, children, or significant other constantly checking facebook updates or tweets? During the presidential election how many times did you hear your favorite news channel ask you to tweet your thoughts? Social media has grown exponentially in a short period of time because it's an incredibly effective way to communicate. If your business is looking for alternative ways to reach potential clients or stay in front of current clients this is an excellent opportunity.
The key to engaging potential consumers via Facebook, Twitter and others is having the know how. I have yet to hear a consumer say they love to be bombarded with messages. If not done correctly you'll end up turning the consumer off. It may be a hot new medium but the rules of business still apply. Benefits of Social Media Marketing
- It's Mobile- 2012, the U.S. saw a 55% increase in smartphone subscriptions to make for 98 million smartphone subscribers, representing nearly 42% of all U.S. mobile users. (comscore2012)
- Increase your brand name recognition
- Create longer lasting relationships with your customers
- Enhance your loyalty and retention
- Let's not forget Reviews. Every business wants to know how their customer perceives them and how well they performed.
Still haven't answered your question? The big elephant is still standing in the corner of the room? How can social media make you money? The benefits of social media can be great if executed properly. Seeing your ROI isn't going to happen over night and it can be challenging to gauge your results. You have to keep in mind that like search engine optimization, it's designed for the long term. We're developing and expounding on your brand name and making a stronger connection. In the end it's all about making and developing that customer connection and strengthing your business relationships, which ultimately increases your bottom line. TOMA (TOP OF MIND AWARENESS)
To learn more on how our social media marketing, pay per click campaigns, SEO, or email marketing
can help you meet your business goals, contact us for a free consultation today.